24 February 2011

What Career? Helping Teenagers Figure It Out

By Kathy McCombe, CEO Workchoice Trust

Do you remember when you were in school making career decisions?

This is the question the Workchoice Trust has been asking companies when inviting them to participate in Workchoice Day on Tuesday 17 May.

It's true that sometimes adults do know what's best, but for me at fifteen, getting the opportunity to work it out for myself was priceless.

workchoice_sign.jpgThe Trust wants companies to realise that students today are faced with the same dilemmas as they were and, more than ever, need the opportunity to go out and talk to as many people as possible to gain a real understanding of the roles available and what they entail.

Workchoice Day

May 17th this year will be the 17th annual Workchoice Day and 6000 Year 12 students will have the opportunity to spend the day at two organisations in an industry in which they have an interest.

Workchoice Day is the ideal vehicle for students across the country, not only to fully investigate the huge spectrum of careers available to them but to gain the knowledge that will enable them to profile themselves as "choice" future employees.

The Workchoice Trust was established in 1994 by Roger Lampen as a not- for-profit organisation to bridge the gap between education and business.  Over 132,000 students have now benefited from the programme.

Kids, companies and the country

The Workchoice Trust Chairperson, Jane Kennelly (Director of Frog Recruitment) comments,

Over the course of one day, thousands of kids in New Zealand are able to step outside the classroom, look at what is on offer for them in this country of ours - where we want them to be educated and to stay - and become clearer about where they're headed.  It's something that benefits individual students, but long term it's for the betterment of the whole country.

Jane practices what she preaches - this will be her 17th Workchoice Day and she invites you to view Frog's past experience.

What's in it for host companies, what happens on the Day?

Every year companies comment that not only is Workchoice Day good for staff morale, but the students also bring an injection of energy.  It prompts people in the business to think about what they're doing, how they're doing it and what messages they're giving young people.Young people have some very good questions which allow staff to share their passion for the job.  Business needs to stimulate and put back into the community.

Various staff members at the organisations talk to the students about

  • what their jobs involve
  • how they got there
  • their education and background
  • anything they might have done differently

Airways New Zealand's Workchoice Day experience

"Airways New Zealand is one of the worlds' leading providers of commercial Air Navigation Services, responsible for managing all domestic and international air traffic operating within New Zealand's 30 million square kilometres of airspace.

Workchoice gives us an excellent opportunity for in-depth exposure to what we have to offer because all schools in Canterbury hear about the Day. We want to create interest in recruiting air traffic controllers and Workchoice Day is a great way to correct wrong perceptions about our industry. Who knows, students may apply or talk to their friends.

Highlight of the day was the quality of the students that came along, in fact they exceeded our expectation and we had teachers accompany students which takes knowledge from the day back into classroom learning.  We have since invited teachers here for a wine and cheese evening- outside of Workchoice Day.

Workchoice is better than employment expo days, we are steering away from this due to the competitive environment within industry. Workchoice is great as we get time with interested students one-on-one in our work environment.

If you're a business trying to change the perception of what you have to offer, participating in Workchoice Day is not only a great opportunity, but it really works."

76 companies needed

In spite of these benefits, The Workchoice Trust is finding 2011 to be another tough year with only 124 of the 200 companies needed registered. Shortages are across the board but stand out in the areas of business, engineering, trades, hospitality and health.

A teenager's perspective

Students might find their dream job - or they might find that their dream job isn't, in fact, the job for them! What's important is that students are exposed to a wide range of careers and they can use that information as a basis for making an informed decision.

The last word goes to Natalie Bell, a graduate who explains how valuable Workchoice Day was for her:

I was never one of those kids who knew exactly what they wanted to be when they grew up and in Sixth Form (Year 12) I had to start making some big decisions about my career path. I saw a Careers Advisor at school and did some aptitude tests that showed that I would probably do well in a job that involved communications of some sort - being a teacher or a minister were the two things near the top of the list that I remember. I didn't want to be either!  In fact, when faced with those options, I thought I'd quite like to be a beauty therapist.

Almost everybody thought that this wasn't the right choice for me but I had no way of knowing. Then I got the opportunity to go out on Workchoice Day! I chose to go out on a visit that focused on careers in beauty as I figured this would be my one chance to find out what such a career really involved.

Along with my group, I went to a hair-dressing academy in the morning and the L'Oreal factory in the afternoon. I had a lot of fun attempting to do a hair do on a wig and realised that there was a lot more to hair-dressing than I'd ever thought. Similarly, I had no idea about all of the different business and administration jobs that were behind the beauty industry.

Most importantly, though, I realised that everyone else was right. Beauty therapy was probably not for me.

Having the chance to find out this out before enrolling in an expensive course was invaluable. Workchoice Day also helped me decide that going to university was the right decision and I ended up graduating with a Master of Arts (Hons) in Art History and Italian.

Since then, I've had a stimulating and varied career that has involved, ironically, both teaching and communications. As well as tutoring and lecturing at the University of Auckland, I spent several years doing communications and administration for the Workchoice Trust and more recently, I ended up doing an internship at the Peggy Guggenheim Collection in Venice.

Now I'm doing my PhD in Art History, something my fifteen-year-old self would never have imagined - though maybe my teachers did. It's true that sometimes adults do know what's best, but for me at fifteen, getting the opportunity to work it out for myself was priceless."

Want to know more?

For further information about this programme and how to get involved visit www.workchoice.co.nz or  contact Kathy McCombe or Julia Clark on 0800 931 080 or admin@workchoice.co.nz.

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